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Vodafone Selects Tele Atlas to Power Location-Based Applications PDF Print E-mail
Written by Tele Atlas   
Monday, 20 July 2009

Agreement Makes Enriched Mobile Experience Available to Millions of Vodafone Mobile Customers Worldwide


Gent, Belgium, 20 July, 2009-Tele Atlas, a leading global provider of digital maps and dynamic content for navigation and location-based solutions, and Vodafone Group, the world's leading international mobile telecommunications company, have announced an agreement whereby Vodafone will use Tele Atlas digital maps and location-based content across its global footprint for the company's location-based services (LBS) and navigation offerings. Through the agreement, Tele Atlas and Vodafone will collaborate to enable powerful LBS, routing and mapping applications for mobile users around the world.

The agreement gives Vodafone access to Tele Atlas' global digital map content and products, including 24 million points of interest (POIs), 3D Landmarks, 2D City Maps and Digital Elevation Models, which give local search application users maps that more closely reflect their surroundings. Vodafone will also gain access to Tele Atlas Speed Profiles, which provides highly accurate speed data to help navigation application users find the most optimal routes and far more accurately estimate travel times.

Bobby Rao, Director, Internet Services Marketing and New Business Director at Vodafone Group said, "In an increasingly connected world, we are constantly striving to enrich our customers' lives by enabling them to communicate wherever they are with the tools and services they need. Accurate location content is at the heart of many of these offerings, allowing Vodafone to deliver a powerful, seamless mobile experience around the world, based on up-to-date maps and content."

"We're very pleased to partner with Vodafone to bring their customers fresh, accurate maps and innovative location content," said Bill Henry, CEO, Tele Atlas. "As the leading map provider we'll focus on delivering the richest experience to Vodafone customers that advances their mobile lifestyle."

About Tele Atlas
Tele Atlas delivers the digital maps and dynamic content that power many of the world's most essential navigation and location-based services (LBS). Through a combination of its own products and partnerships, Tele Atlas offers map coverage of more than 200 countries and territories worldwide. The company was founded in 1984 and has offices in 27 countries around the world. Today, Tele Atlas maps are developed with the insight of a community of millions of GPS system users worldwide, who are adding to the company's unmatched network of sources to track and validate changes in real time, and deliver the best digital maps and dynamic content. For more information, visit www.teleatlas.com. Tele Atlas is a subsidiary of TomTom N.V.

Tele Atlas and the Tele Atlas logo are registered trademarks of Tele Atlas.
 

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Featured Events
  • Telematics Munich 2009 Nov. 10-11 in Munich, Germany - Telematics Munich is the most influential show for the European telematics industry! This year's senior-level speakers include BMW, Audi, Nokia, Google, Volkswagen and Yahoo! among many others. Download the conference brochure at http://tinyurl.com/lv63q6. Use code "1607 Partner" to save ?400.

  • Fleet and Asset Management USA Nov. 18-19 in Atlanta, GA - Fleet and Asset Management USA is the leading commercial fleet telematics and vehicle ICT forum. Expert speakers include Ford, Liberty Mutual, FMCSA, Volvo, GE, Daimler and more! Click here for your complimentary e-brochure which contains the full conference program. Tickets for this event are flying out the door, don't miss out! Click here for prices and registration information. (Use discount code "1660Partner" to save $400 on full price passes).
  • Nav&Loc US 09, December 1-2 in San Jose, CA. - Come to Nav&Loc and join 200 top players representing Car, PND and Mobile OEM, Navigation and Location Based Service providers, Geo content providers and Wireless carriers
  • Consumer Telematics Show 2010 - The Consumer Telematics Show (January 6, 2010, Las Vegas, NV is the most hotly anticipated and innovative conference for the consumer electronics and telematics industry! Expert speakers include Ford, General Motors, BMW, Daimler, Mercedes-Benz and Nokia. Check out the brochure and use discount code “1626Partner” to save $200 on full price ticket prices and secure your seat at this leading event.


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