Evite mobile reminders let guests call, say start location, receive directions via SMS on any mobile phone

SAN FRANCISCO, August 27, 2008 – Dial Directions (www.dialdirections.com), a leader in voice-entry technology for mobile services, announced that all Evite guests can now access free voice-activated directions to their events.  Now included in Evite’s popular Send-to-Phone text alerts is a “directions” phone number for guests to call, say their start address or location, and receive turn-by-turn directions via SMS.

 
Available immediately nationwide, the voice-activated directions service is a partnership between Dial Directions and Evite (www.evite.com), the leading social event planning service on the Web.

 
“Our goal at Evite is to continuously offer our users fun and easy ways to plan and organize their social lives," said Rosanna McCollough, general manager at Evite. “Our users are always on the go and Dial Directions offers a free, innovative and convenient navigation service for any cell phone user to get to any Evite event destination.”

 
Evite’s Send-to-Phone feature, which already allows Evite users to receive event details on their mobile phone, now offers guests dynamic directions simply by speaking their start location anywhere, at any time. Evite users can simply click the “directions” link in the Evite event details text message to launch a call to a voice-activated service with speech recognition. The service automatically knows the Evite event destination, so users need only say their start address or intersection, and instantly receive turn-by-turn directions to their Evite destination via text message. The free directions feature works from any cell phone and does not require any GPS, data plan or registration.  

 
“Now, Evite users don’t have to plan ahead or worry about losing their way to the party,” said Adeeb Shanaa, Chief Executive Officer at Dial Directions. “We’re pleased to work with Evite to make getting directions easier, faster and more convenient regardless of what kind of mobile phone you have.”
 

See a video demonstration of Evite’s directions service: http://www.youtube.com/watch?v=98r7l3pgsCA