Companies to Collaborate on Traffic Data Aggregation, Traffic Operations Management for Delivery of Enhanced Tele Atlas Solutions

PHILADELPHIA, May 8  -- Tele Atlas and Inrix, Inc. announced today at ITS America that the companies are significantly extending their collaboration to deliver next-generation traffic services in North America. Under the new agreement, Inrix and Tele Atlas will form joint operations to optimally collect, integrate and deliver enhanced Tele Atlas traffic solutions and related map information within wireless applications and personal and in- car navigation systems. Tele Atlas customers will immediately benefit from the expanded partnership through access to Inrix's industry-leading real-time and predictive traffic information and the ability to develop next generation navigation solutions featuring applications such as traffic-influenced dynamic routing.

Inrix currently provides real-time traffic incident information for 138 metropolitan markets and real-time traffic speed and dynamic predictive information for more than 20 markets. Tele Atlas supplies digital map data and related content to application developers and device manufacturers across a range of markets.

"Tele Atlas and Inrix share a passion for providing customers with the highest quality navigation information available," said Tele Atlas' Mike Gerling, chief operating officer, Americas. "Inrix's industry leading real- time and predictive traffic services combined with our comprehensive approach to providing the most accurate digital map information enable our customers to make drive-time easier for millions of individuals and businesses."

"Our expanded relationship with Tele Atlas firmly establishes Inrix as the leading provider of traffic information services in North America," said Inrix President and CEO Bryan Mistele. "Together, we're providing our customers with navigation solutions of unparalleled quality, coverage and reliability."

The rapid adoption of personal and in-vehicle navigation systems, the growth of Web-based routing, and a broad choice of high-bandwidth data channels -- such as cellular, satellite, FM sideband, and HD radio -- are fueling an explosion of location-enabled traffic solutions. As the market evolves, Tele Atlas and Inrix have a unique opportunity to provide navigation to application software companies and location-based services (LBS) platform providers with enhanced solutions for consumer and business applications across wireless, personal navigation, automotive, fleet management, public transportation, and other markets. The companies uniquely provide businesses with relevant, actionable information that helps their customers accurately anticipate traffic conditions minutes, hours, weeks and even months in advance.

In a new report titled "Real-Time Traffic Information: Services and Infrastructure for Data Collection and Delivery" ABI Research states it expects the expanded Inrix/Tele Atlas partnership will have an important impact on the North American traffic market.

"In a market laden with disappointing products, Inrix may be the first aggregator that can provide traffic data in a way that improves the quality of the information delivered with mapping data for various personal navigation solutions," said Dan Benjamin, Principal Transportation Analyst, ABI Research.

About Inrix

Inrix delivers nationwide access to the most advanced and reliable real- time and predictive traffic information available today, providing industry partners and customers with high-quality, accurate data for personal navigation, mapping, and other location-based service applications in the car, online and on mobile devices. Inrix currently provides individuals, businesses and government with real-time traffic incident information for 138 metropolitan markets and real-time traffic speed and dynamic predictive information for more than 20 markets. Inrix's Traffic Services leverage robust Bayesian statistical analysis to aggregate and enhance traffic-related information from hundreds of public and private sources, going well beyond the limitations of static road sensor networks, historical-based models and pure cellular data aggregators, to offer customers the most sophisticated understanding of the unique system-wide traffic patterns in each metropolitan area. To experience the traffic technology revolution behind the next- generation of navigation and location-based service applications, visit www.inrix.com.

About Tele Atlas

Founded in 1984, Tele Atlas delivers the digital maps and dynamic location content that power the world's most essential geographic solutions. The information is the foundation for a wide range of personal and in-car navigation systems, mobile and Internet map applications that help GPS system users find the places, products and services they need, wherever they are. Tele Atlas also works with business partners who deliver critical applications for emergency, business fleet and infrastructure services. The company employs 2,300 full-time staff and contract cartographers at offices in 20 countries around the world and uses a sophisticated network of thousands of sources to regularly update its maps. Tele Atlas is listed on the Frankfurt Stock Exchange (TA6) and on Euronext Amsterdam (TA). For more information, visit www.teleatlas.com.