ViewRanger plays its cards right for an ace Xmas gift
Written by Augmentra
Wednesday, 04 November 2009
Gift Card makes perfect present for walkers, cyclists and adventurers
Buying a present for an outdoors enthusiast just got easier. Instead of browsing through belays and ice-picks, simply treat them to the new ViewRanger gift card which will allow them to turn their smartphone into an `off-road-sat-nav' with built in sports computer.
"We really have played our trump card this Christmas!" says Craig Wareham, CEO of Augmentra, the company behind ViewRanger. "Lots of people like to get out over the holiday period and this neat gift will add a new dimension to the Boxing Day walk."
ViewRanger offers high resolution Ordnance Survey mapping on your phone with a dynamic place marker to show your location and the route clearly indicated. The gift card allows the recipient to select an area of 1:25,000 scale digital OS mapping of their choice together with all the extra functionality that ViewRanger offers such as a unique 3D panoramic function, TravelLog and sports computer.
The advantage of ViewRanger is that it is more powerful and interactive than a dedicated GPS system and yet can be installed on a phone that you already have, bringing spontaneity into your life.
The gazetteer feature enables users to search and locate areas by name, and routes can be plotted and followed on the handset, as well as imported or even downloaded in the field.
ViewRanger has quickly become a must-have item for serious adventurers and weekend ramblers alike. Its easy-to-use interface conceals a wealth of features unavailable on other systems, such as the 3D panorama function that creates an annotated virtual view showing labelled landscape features and enabling quick identification of your surroundings.
Users can geo-tag photos and notes to create an on-the-fly TravelLog which can be shared with friends and family via the web. ViewRanger's integral sports computer helps serious athletes to monitor and analyse performance, and measures height gained and lost, distance, speed and other parameters.
1:25,000 scale digital mapping is one of ViewRanger's most popular product ranges. It incorporates a tremendous amount of detail, including footpaths, bridleways and cycle-routes, the locations of youth hostels and campsites, and other details designed to facilitate easy navigation.
ViewRanger is compatible with the latest touch-screen phone handsets and exploits the crystal clear displays and fast map refresh.
"I'll put my cards on the table and say that these gift cards will stack the deck in your favour when it comes to choosing great presents!" says Craig.
ViewRanger gift cards cost £25 and are available online from www.viewranger.com
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