Aloqa Adds 15 Publishers to Mobile Content Channels; Launches On Blackberry Bold and Curve
Written by Aloqa
Wednesday, 19 August 2009
Partners Include Facebook Connect, Yelp, Eventful, Craigslist and 11 Others Across the United States and Germany
Aloqa Launches More than LBS->Context-aware platform; 15 publishers integrate [including Facebook, Yelp, Eventful..]
Palo Alto, CA --- August 19, 2009 --- Aloqa
(http://www.aloqa.com) today announced
that it has integrated content from 15 publishers into its context-aware mobile
application designed to let users discover their friends and favorites nearby.
The Aloqa application captures user preferences and social network relationships
and then proactively notifies users of interesting places, events, and Facebook
friends near them. Instead of having to launch a browser or search application,
users can just look at their phones and see what favorite hotspots, friends,
events of interest, and recommended bargains are close by. The beta application
is now available in the United States and Germany on Android and the Blackberry
Curve 8900 and the Blackberry Bold 9000, with other platforms coming in the near
future.
The 15 publishers being launched on Aloqa include Facebook
Connect, Yelp, Eventful, last.fm, Wikipedia, Craigslist, Topix, Fon, Coulomb
Technologies, GreatDad, Google Maps API, Qype, Fon, Call-A-Bike, Nestoria, and
BeLocal. Sanjeev Agrawal, CEO of Aloqa said “Aloqa is
based on a simple premise: It is hard to search on your mobile phone. When you
are on the go, you shouldn't have to constantly keep using your phone as a
browser to pull information. Instead, you should just be proactively informed of
relevant things around you, without entering a keyword or your location. For
example with Aloqa on your phone, you dont have to touch your keyboard and will
just be informed if a Facebook friends happens to be close by, that the closest
Starbucks is a block away, and your favorite local jazz band is playing tonight
at a pub a mile away. You can decide to hook up with your friend for the jazz
show, or plan an impromptu meetup at the Starbucks. In essence, Aloqa converts
your phone into a real-time context-aware assistant that gives you a
personalized snapshot of your surroundings including social opportunities you
would otherwise miss. And you can set it to alert you when certain friends or
favorites are close by."
To see a video of Aloqa in action, go to http://www.aloqa.com.
Aloqa’s
Publishing Platform Publishers with location-relevant content can
easily integrate and distribute their content on Aloqa using the company’s API.
Using the API allows publishers to reach their users easily across countries and
phone types without incurring the cost of having to design, build, port and
maintain their content on multiple handsets.
Georg Treu, Co-Founder
and CTO of Aloqa said "We want to provide publishers with high quality
location relevant content the ability to reach users across multiple mobile
platforms quickly and cost-effectively. For many publishers designing, building,
distributing and maintaining an app on just one platform can get very expensive
and time consuming. Aloqa gives them an alternative: Just build a channel on
Aloqa and give your users access to your content without breaking the
bank."
For more information on Aloqa's publisher API, please e-mail .
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