Mobile Push Facebook - BlueWhaleMail

LONDON, August 11 -- Blue Whale Systems Ltd makes Facebook on a mobile phone as easy as Text Messaging with today's release of enhanced Facebook features for BlueWhaleMail, their free mobile push social networking application. BlueWhaleMail notifies you of your friends' Facebook status updates, wall posts and news items, and allows you to send them a message, poke them or write on their wall in response. Notifications are displayed as soon as they are received without requiring users to manually browse to the Facebook website. The service also supports email and is initially available for Nokia Series 60 and SonyEricsson phones.

"The complexity of setting up mobile applications on many phones is a great obstacle for most people so we've worked hard to make BlueWhaleMail child's play to setup" said Michael Maguire, founder and CTO, who previously worked in the BlackBerry Applications team at Research In Motion. "In a revolutionary approach to deploying mobile applications we've also launched a Facebook Web application to help with setup" continued Michael. BlueWhaleMail can be interactively test-driven and pre-configured for download at http://apps.facebook.com/bluewhalemail/ - people will only need their Facebook username and password. Alternatively browse to bluewhale.net on your mobile.

"We're trying to make social networking as much a part of mobile life as Text Messaging." said Richard Seward, founder and CEO. "With its unique combination of email and Facebook our service is the simplest choice for those wishing to stay on top of their social life while they're away from their computer." The service is free and funded by a small, unobtrusive banner ad in the display of incoming items.

To learn more about BlueWhaleMail:

Watch a film of Michael Maguire explaining the service at the Blue Whale Press Room:

http://bluewhalepress.blogspot.com/

You can also view and download screenshots to accompany the release.

About Blue Whale Systems Ltd:

With a team of engineers previously from companies such as Microsoft, Nokia, Research In Motion, Symbian, Vodafone and T-Mobile, Blue Whale Systems Ltd aims to make mobile phone software simple. Based in the United Kingdom, Blue Whale Systems Ltd is privately held with investors including Dr Andrew Rickman OBE, founder and former CEO of Bookham Inc. and Jon Moulton, founder of private equity firm Alchemy Partners.