New DirectHelp Feature Provides Instant Links to Nearby Hospitals and Roadside Assistance

NAVIGON Provides High-End Features at Entry-Level Prices With the Launch of the 2100 Max and 2120 Max GPS Devices



CHICAGO, April 15 -- Consumers no longer have to break the bank to receive top-rate features in the increasingly popular GPS market. NAVIGON, the fastest growing GPS brand, today announced the retail availability of the NAVIGON 2100 max and NAVIGON 2120 max personal navigation devices (PNDs) in the United States and Canada. These devices provide exceptional and affordable value with top-of-the-line features, such as NAVIGON's new DirectHelp(TM), a feature that pinpoints a user's location and provides instant links to nearby services such as hospitals, pharmacies and roadside assistance. The devices also include a 4.3 inch widescreen and spoken driving directions via text-to-speech.

In addition to including features typically reserved for high-end devices, the NAVIGON 2100 max and NAVIGON 2120 max devices include exclusive features that set NAVIGON apart in the GPS industry. The units include Reality View(TM), which provides photo-realistic, 3D images of confusing highway interchanges, as well as Lane Assistant, which assists drivers in making the correct lane choice for upcoming turns and off ramps. The NAVIGON 2100 max features the latest NAVIGON software, including optimizations to routing and user interface.

The NAVIGON 2100/2120 max devices are compatible with NAVIGON's groundbreaking new FreshMaps service. FreshMaps provides up to 12 trusted, field-verified, and quality-controlled map and POI updates over a three year period to ensure accurate driving directions over time. Both the NAVIGON 2100 max and NAVIGON 2120 max are also compatible with NAVIGON's optional Lifetime Traffic(SM) and ZAGAT(R) SURVEY Ratings and Reviews accessories.

"Providing consumers with affordable products, without sacrificing features that play a significant role in their navigation experience, is our top focus when bringing new products to market," said Andreas Hecht, NAVIGON's president for the Americas. "The success of the NAVIGON 2100 unit, which was the second best selling PND in February, proves that it is possible to incorporate traditional high-end features, such as text-to-speech, into an affordable device that appeals to a broad range of consumers. With the NAVIGON 2100 max, we are building on this philosophy by incorporating more features, such as a widescreen and DirectHelp, while not compromising the affordability of the product."

The NAVIGON 2100 max and NAVIGON 2120 max feature slim, stylish piano-black casings and an anti-glare 4.3 inch touchscreen display. Easy to read 2D and 3D map views and a user friendly interface provide users with an unmatched level of detail and information, including branded points of interest, speed warnings and Lane Assistant. Predictive data entry and route planning, as well as millions of pre-loaded points of interest, help make finding a destination quick and simple.

  Key features include:

  * DirectHelp(TM): provides instant access to directions and phone numbers
    of emergency services at the touch of a button. Finds the nearest
    hospital, police station, tow truck company or pharmacy, and indicates
    your exact location to help these services locate you.
  * Reality View(TM): exclusive and available only on NAVIGON devices,
    Reality View provides 3D, photo-realistic virtual reality views of
    complex interchanges, complete with road geometry and actual road sign
    text.
  * Text-to-Speech: provides specific, clearly spoken driving directions and
    actual street names in a variety of languages.
  * Lane Assistant: offers simple to view lane guidance to assist drivers in
    making the correct upcoming maneuver.
  * Automatic Speed Warnings: indicates posted speed limit and notifies
    driver with visual and verbal warnings when speeding.
  * Route Planning: allows users to plot a route with multiple waypoints --
    a feature found only on high-priced competitor devices.



NAVIGON's 2100 series devices can be upgraded with accessories that include:

  * NAVIGON FreshMaps: Up to 12 quarterly map updates over three years;
    works on all NAVIGON GPS devices and sells for MSRP $79.99.
  * NAVIGON Lifetime Traffic(SM): Real-time traffic updates, including
    traffic flow, incidents and alternate routes for the lifetime of the
    product. Optional accessory with MSRP of $99.99.
  * ZAGAT Survey(R) Ratings and Reviews: ZAGAT listings for U.S. hotels,
    resorts and spas, restaurants, golf courses, as well as attractions and
    nightlife in 70+ U.S. cities help users make informed destination
    choices. Optional accessory with MSRP of $39.99.



The NAVIGON 2100 max ships with maps of the continental U.S. and is available now with an MSRP of $299. The NAVIGON 2120 max features maps of the continental U.S. and Canada and is available now for purchase in Canada only with an MSRP of $329 CAD.

About NAVIGON

NAVIGON INC. is one of the world's leading providers of navigation products and software solutions. NAVIGON makes its own navigation brand consumer products and creates software solutions for OEM customers operating in personal navigation, wireless, and automotive sectors. Founded in 1991, NAVIGON employs more than 400 people in Europe, North America and Asia. For more information, visit http://www.navigon.com/ or http://www.experiencenavigon.com/.