Cheapflights.com Launches Enhanced Web Site; Location-Based Search Function Gives Travelers More
Written by Cheapflights.com
Wednesday, 27 February 2008
Cheapflights.com Launches Enhanced Web Site; Location-Based Search
Function Gives Travelers More Ways to Find the Best Deals - Changes
Improve Scalability for Easy International Expansion, Gives Advertisers
New, More Profitable Ways to Target Consumers
BOSTON-- Cheapflights.com, a pioneer in the online travel space and one of the most popular travel search engines in the U.S., has announced a Web site overhaul that makes it even easier for travelers with flexible schedules to find cheap deals to destinations around the world.
The new user-friendly design provides travelers better ways to look for deals using a location-based search, which compiles deals for destinations, instead of specific travel dates. An expanded content library covers everything from airport security information and currency exchange rates to tips on the best times to visit more than 500 highlighted destinations worldwide. This proprietary material is written firsthand by Cheapflights’ own in-house editorial staff.
“Many online travel providers get too hung up focusing on travel dates and don’t make a big enough effort to help you decide where to go and how cheaply you can get there,” said Carl Schwartz, director of marketing for Cheapflights.com. “The new Cheapflights.com makes it easier than ever for travelers with flexible schedules to find cheap travel deals on places they want to go. The site also offers a date-based search option, for travelers who have a specific time in mind for their travels.”
To compile its extensive selection of deals, Cheapflights:
* Scours the Internet throughout the day for the best deals
* Imports third-party databases from airlines, travel agencies, consolidators, etc.
* Finds and adds deals from suppliers and other niche travel specialists
* Negotiates specific deals with advertising partners to offer the best deals for each route
This broad range of sources enables Cheapflights.com to regularly offer consumers a wealth of constantly updated deals to their favorite destinations.
Cheapflights.com users begin their search with a simple and clean homepage that features just two search boxes: “From” and “To.” After initiating a search, the Web site finds airfare deals from hundreds of different companies and lists them all in one place. This “destination first” search model rewards travelers who have the most flexibility with the best deals.
Search results can then be sorted by price, alternative airports, as well as suppliers offering the deals. That same results page also features a “Fact Finder” sidebar with information including a destination overview, tips on the best times to fly, local transportation options and other content.
Users can sign up to receive a Travel Deals e-Newsletter featuring the hottest hand-picked airfare and vacation deals customized to individual travel styles available each week. Cheapflights is also a resource for travelers who have yet to choose their destination or need additional advice before leaving. Among the information available:
* A daily Flight News blog that spotlights the latest flight information, written by former Frequent Flyer editor and travel expert Jerry Chandler
* Monthly “Travel on the Fly” podcast series that highlights topics including a “His and her airport amenities guide” and a “Kid’s airport diversion guide”
* Travel-related articles that feature information on a variety of subjects like “How to get a passport,” “Surviving jet lag” and “Healthy eating while traveling”
Cheapflights established the travel search category in 1996 as the first independent online price search and comparison portal. The organization quickly grew to become the leading travel search company in the U.K. before expanding into the U.S. seven years later and into Canada in 2007. The new Cheapflights.com site is easily scalable for additional international expansion and more effectively caters to the site’s advertisers, which can better target their messages to the exact travelers they want to reach.
About Cheapflights.com
Cheapflights.com is the best place to find cheap flight deals and up-to-date travel information. As a leading U.S. travel search engine, the site publishes one of the largest selections of airfare deals available online from a huge range of flight providers. Every day, travelers can search nearly one million flight deals from both traditional and low-cost airlines, as well as smaller specialty-travel providers, plus handpicked deals and flight offers exclusive to Cheapflights.com. The site’s Useful Flight Tools section and Flight News blog are packed with travel tips, news and information to help flyers enjoy the best possible travel experience, every time they fly.
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