NAVTEQ's Traffic.com Launches JamCast Video Online Real-Time Traffic Video Available for 30 Cities
Written by NAVTEQ
Tuesday, 22 May 2007
WAYNE, Pa., May 22 -- Traffic.com, a NAVTEQ company (NYSE: NVT) and a leading provider of personalized traffic information for drivers coast-to-coast, has launched JamCast(R) real-time traffic video at www.traffic.com for 30 metropolitan areas across the U.S.
This breakthrough in free online consumer services provides commuters with dynamically generated traffic news with fully automated audio and video of live traffic conditions for roadways in and around the most congested traffic cities in the nation.
JamCast solutions are continuous, automatic, digitally managed services for the delivery of real-time traffic news across Web, television, radio and wireless platforms. JamCast features patented Jam Factor(R) roadway traffic measurements that allow commuters to easily understand the relative congestion level with a number on a scale from 1 to 10.
With JamCast, commuters can now view free, real-time traffic updates for the roads they travel at www.traffic.com. The free service is available for 30 cities including Atlanta, Boston, Dallas/Ft. Worth, Los Angeles, New York, Philadelphia, and San Francisco. Users will find JamCast videos by clicking on the JamCast tab at the top of Traffic.com's city area pages. Users are then guided across city roadways with real-time congestion updates and delays. Incident details include accidents, construction, and disabled vehicles. Visually detailed information is provided for each roadway with
Traffic.com-patented traffic flow mapping and 3D city imagery pinpointing the exact traffic incident locations.
"JamCast furthers our efforts to deliver the highest-quality, accurate and visually compelling traffic information to commuters on-air, on-line, and
on-the-go," said John MacLeod, Executive Vice President of NAVTEQ. "By delivering free real-time traffic video content across all digital media direct to commuters, we are helping drivers save time and money with valuable information they can access in real time and in whatever form they want and need."
About Traffic.com
Traffic.com is a leading provider of personalized traffic information for drivers coast-to-coast. Through Traffic.com's advanced data collection infrastructure, Traffic.com provides comprehensive coverage to 72 Designated Market Areas (DMAs) and 107 Core Based Statistical Areas (CBSAs) encompassing the most traffic congested U.S. cities. Traffic.com(R) solutions include predictive traffic trends, vehicle speeds, congestion levels, travel times, and delay times. Customers include broadcast media, interactive, portable navigation, data services businesses and government agencies, and solutions are delivered via radio, television, Web, wireless device, and in-vehicle navigation systems. Traffic.com's unique multi-platform distribution network creates unique, powerful branding opportunities for advertisers, enabling them to expand their reach and target consumers with useful, relevant content multiple times per day.
The Traffic.com logo, Traffic.com, Jam Factor and JamCast are registered trademarks of Traffic.com, Inc. All other product or service names or marks are the property of their respective owners. (C) 2007 Traffic.com, Inc. Features of JamCast are protected by U.S. Patent No. 7,116,326. Jam Factor is protected by U.S. Patent No. 7,203,595
About NAVTEQ
NAVTEQ is a leading provider of comprehensive digital map information for automotive navigation systems, mobile navigation devices, Internet-based mapping applications, and government and business solutions. NAVTEQ creates the digital maps and map content that power navigation and location-based services solutions around the world. The Chicago-based company was founded in 1985 and has approximately 2,800 employees located in 167 offices in 28 countries.
NAVTEQ and MAP NETWORK are trademarks in the U.S. and other countries. All rights reserved.
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