DUBLIN, Ireland, April 8 -- Research and Markets has announced the addition of The Definitive Guide to Mobile Positioning and Location Management with GPS, Terrestrial Positioning, Non-cellular (RFID and WiFi) Positioning, and Managing Location Information to their offering.

No attribute is more distinguishing and valuable to mobile network operators and their constituents (customers, suppliers, and investors) than customer location information. Location-based Services (LBS) are predicted to finally take off beginning in late 2005 to early 2006. Many people do not understand the underlying technologies necessary to position wireless devices, render the raw positioning data into usable location information, manage location information, place the information into context through Geographic Information Systems (GIS), and the issues associated with the use of location information by consuming LBS applications. This publication provides the reader with an easy to understand, step-by-step approach to location determination and management - crucial knowledge for exploiting location as a value-added service enabler for mobile communications.

This publication provides the reader with an excellent understanding of mobile positioning function and inter-workings for all commercially deployed location determination technologies. It also provides an understanding of all the technologies involved in location services, how location data is used and processed, rendering it useful as location information for various LBS applications.

    These four chapters each have comprehensive data and information:
     1. Introduction
     2. Mobile Positioning Technologies
     3. Geographical Information system
     4. Location Management

    Features and Benefits
    This publication will answer your most important questions including:
     What are the primary positioning technologies for cellular communications
      and how do they work?
     What are the advantages and disadvantages of various positioning methods
      for various types of location-based services (LBS)?
     What is Geographic Information Systems (GIS) and why is important to
      positioning, location management, and LBS?
     What are the standards-based means for managing location information?

    Target Audience for this Publication
     - Entrepreneurs and investors in the LBS applications and services
       industry
     - Infrastructure and service providers in the positioning and location
       management sector
     - Wireless carriers and location-based services providers
     - Engineers, planners, product managers, and business development
       personnel

For more information visit
http://www.researchandmarkets.com/reports/c15443

     Laura Wood
     Senior Manager
     Research and Markets
    
     Fax: +353 1 4100 980