INRIX Introduces Real-Time and Predictive Traffic Application for Windows Mobile Devices
Written by INRIX
Tuesday, 27 March 2007
ORLANDO, Fla., March 27 -- INRIX, the leading provider of traffic
information nationwide, today announced the availability of INRIX
Traffic for Windows Mobile devices. Wireless users can now gain instant
access to real-time and predictive traffic conditions on their Windows
Mobile devices in more than 60 U.S. metropolitan markets, with
additional markets becoming available in the coming months.
INRIX Traffic for Windows Mobile is the first wireless application
featuring dynamic predictive and comparative traffic speed information
in addition to highly accurate real-time traffic speed and incident
information. INRIX's breakthrough predictive technology assists
consumers in anticipating conditions on major roads for the next few
minutes, the next several hours, or up to five days in advance. INRIX
uniquely delivers dynamic predictive traffic based upon powerful and
intelligent Bayesian statistical analysis models integrated with
real-time traffic information, weather forecasts, event schedules and a
variety of other variables. INRIX is also the first company to deliver
real-time traffic flow information on Windows Mobile devices in more
than 60 markets nationwide based on its revolutionary Smart Dust
Network.
INRIX Traffic for Windows Mobile also delivers a superior user
experience giving customers a variety of unique features, including
patented zone panning -- the ability to pan by flying across the screen
to locate a specific roadway; the ability to zoom into the map to see
traffic data at a more granular level; and the ability to select and
add market maps over the air. INRIX offers more markets across the U.S.
than any other traffic data provider. INRIX Traffic incorporates Tele
Atlas map data. Tele Atlas is a leading global provider of digital maps
and dynamic content that power the world's most essential navigation
and location-based services (LBS).
"INRIX Traffic for Windows Mobile puts the power of traffic
prediction in the palm of your hand. This application illustrates our
commitment to enhancing the wireless experience for our customers and
partners," said Bryan Mistele, president and CEO of INRIX. "We remain
focused on delivering the highest quality traffic information with the
broadest market coverage, while continuing to innovate with new
technologies such as our predictive traffic platform and mobile user
interface."
INRIX also provides traffic data solutions to other leading
wireless navigation platform and application developers including
TeleNav, deCarta, eMbience, MobileGates and others and is available as
a white-label offering for wireless carriers and other firms seeking to
offer a complete, turnkey mobile solution to their customers.
INRIX Traffic for Windows Mobile is available immediately to
end users including a 30-day free trial. The application is compatible
on devices supporting Windows Mobile 5 and 6. Additional product
information -- including supported metropolitan markets and links to
purchase on Handango.com -- is available at http://mobile.inrix.com/ .
About INRIX
INRIX is the leading provider of accurate real-time, historical
and predictive traffic information nationwide, providing industry
partners and customers with the highest quality data and broadest
coverage available for personal navigation, mapping, and other
location-based service applications in the car, online and on mobile
devices.
INRIX Traffic Services leverage sophisticated statistical
analysis techniques, originally developed by Microsoft Research, to
aggregate and enhance traffic-related information from hundreds of
public and private sources, going well beyond the limitations of static
road sensor networks, historical-based models and cellular data
aggregators, to offer customers the most sophisticated understanding of
the unique system-wide traffic patterns in each metropolitan area.
Additionally, INRIX offers real-time incident data for 130 markets
across the country. To experience the traffic technology revolution
behind the next generation of navigation and location-based service
applications, visit http://www.inrix.com/ .
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