HomeNewsLBS LOC-AID People Named Best LBS Application at BREW 2006 Conference
 
  
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LOC-AID People Named Best LBS Application at BREW 2006 Conference
Written by LOC-AID
Wednesday, 14 June 2006
Boca Raton, FL - June 14, 2006 - LOC-AID Technologies Inc., a leader in
location-based services (LBS) and innovator of end-to-end location aggregation, is
pleased to announce that its LOC-AID People was named the Best LBS Application at
the BREW 2006 Developer Awards ceremony held on June 1 during the BREW 2006
Conference in San Diego.
The award adds to the accolades garnered by this
application, which won the 2005 NAVTEQ Global LBS Challenge" Peer-to-Peer category
at CTIA last year.
"This is powerful validation of our vision to bring location to peer-to-peer and
community applications," said David Allen, VP of Marketing for LOC-AID Technologies.
"We believe in differentiating ourselves through our approach to applications;
multiple location functions are bound together into a flexible suite of tools that
subscribers can tailor and incorporate into their daily routines."
LOC-AID People was developed for QUALCOMM"s BREW solution and provides subscribers a
suite of "solo" and interactive LBS functionality, including "find me" (with
integrated points of interest), as well as friend-finder, "follow-me" location
history, geo-fencing, alerting and messaging (geo-FAM"). Formal and informal social
groups such as friends, families and enterprises enjoy flexible access to these
functions through Web, SMS or handset-based applications.
"Subscribers are becoming increasingly location-savvy through the use of personal
navigation devices and phone-based navigation applications," Allen continues. "Now
that people understand that mobile phones have the power to generate a position fix,
it won"t be long before they"ll come to expect that same device to deliver services
that help them stay connected with others. LOC-AID People addresses our basic human
desire to know who - as well as what - is around us."
"We chose the BREW solution for a quick and complete implementation of feature-rich
applications for the mobile community," Allen notes. "The tight integration of the
BREW application environment with the chipset functionality delivered by gpsOne"
takes LBS application performance to the next level. The ease of deployment and
monetization of BREW content across a global network of operators promises LOC-AID
the opportunity of a high return on our development investment."
"QUALCOMM congratulates LOC-AID Technologies on winning the Best LBS Application
category in the BREW 2006 Developer Awards," said Mitch Oliver, vice president of
solutions and marketing for QUALCOMM Internet Services. "We believe LBS has become
an important feature for relevance and the personalization of mobile applications
and content. LOC-AID Technologies has been one of the pioneers in the LBS space and
their LOC-AID People application reflects the company"s innovation and commercial
experience."
The BREW solution drives the discovery and delivery of data services. BREW
subscribers benefit from several offerings, which include: uiOne" for rich,
integrated and dynamic user experiences with fast access to high revenue services on
wireless devices; deliveryOne" for differentiated and tightly integrated,
operator-managed support and delivery of advanced wireless data content and
services; and marketOne" for a quick-to-market, hosted, scalable content delivery
service that includes media titles, flexible management and monetization, content
provider settlement and business intelligence services. QUALCOMM offers this
comprehensive set of BREW offerings to meet the needs of companies delivering mobile
products and services around the world.
About LOC-AID Technologies
LOC-AID, based in Boca Raton FL, has developed a suite of award-winning
location-based services (LBS) solutions, which include Friend Finder, Social
Networking, Gaming and Workforce Management, as well as creating the first fully
integrated LBS aggregation Gateway. LOC-AID's current LBS offerings are available
for download through the Telefonica (Movistar), Iusacell and Unefon networks, and
will launch in the U.S. in 2006. LOC-AID"s winning suite of LBS applications also
includes the innovative LOC-AID Treasure, which recently won the Entertainment and
Leisure category of the 2006 NAVTEQ Global LBS Challenge". For more information,
visit www.loc-aid.net.
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